Customer referral softwareViralPayouts vs Loyoly - Loyalty and Referral
ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With Loyoly - Loyalty and Referral, you pay your affiliates yourself and has no two-tier recruiting. It costs $0 to $999 a month.
Every figure for Loyoly - Loyalty and Referral comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.
Why brands pick ViralPayouts over Loyoly - Loyalty and Referral
Best fit: A brand that wants creators and affiliates paid real money, and recruiters rewarded for bringing them in.
- $0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
- Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
- Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.
Side by side
| Loyoly - Loyalty and Referral | ViralPayouts | |
|---|---|---|
| Price | $0 to $999 a monthTerm: Billed every 30 days (Shopify) | $0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month. |
| Setup fee | Not stated | None |
| Fee for paying affiliates | Not stated | Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank |
| Pays your affiliates for you | No | Yes You fund by bank transfer; we pay every partner |
| Two-tier recruiting | No | Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups |
| Public program directory | No | Yes Partners browse and join with one account |
| Tracking | Referral URL shared via email, SMS, WhatsApp, X, Messenger; Referral extensions on account page and thank-you page; Receipt scanning/OCR for retail purchases | First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook |
| Coupon tracking | Yes | Yes A code per partner, per program |
| Mobile app tracking | Not stated | App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app. |
| API, webhooks, MCP | Not stated | REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks |
| Integrations | Klaviyo, Gorgias, Shopify Flow, Shopify POS | Stripe Checkout, Shopify orders, any backend via the event API |
Loyoly - Loyalty and Referral plans in full
- Free: $0 a month. 7 days free; points program, 40+ verified actions, unlimited referral links & rewards, dedicated loyalty page
- Lite: $99 a month. From 500 orders/month; VIP tiers, referral by URL/mail/SMS/WhatsApp, 2 integrations. Website shows GBP 99 (GBP 87 with loyalty+referral bundle) and rises with order volume
- Premium: $449 a month. UGC/review points, custom CSS, white label, store credit & cashback rewards, unlimited integrations, account manager
- Enterprise: $999 a month. Unlimited volume, $0.30 per additional order (Shopify listing); 'Custom' on website
Where ViralPayouts comes out ahead of Loyoly - Loyalty and Referral
What Loyoly - Loyalty and Referral offers
Shopify DTC brands (mostly French/European beauty, apparel, supplements) that want loyalty points, VIP tiers, UGC missions, a mobile wallet and a customer refer-a-friend program.
Customer referral software
Why ViralPayouts is the better choice
- Pays outside partners cash commissions via Whop
- Two-level partner + recruiter overrides
- No $99-$999/mo subscription; fee only on partner payouts
- Public program directory, REST API, MCP and S2S events
What Loyoly - Loyalty and Referral users say
Paraphrased from public reviews. Follow each link to read the original.
Praise
- Plug-and-play for Shopify with a dedicated, supportive team (Ron Dorff, May 2026). apps.shopify.com
- Proactive team always proposing improvements; intuitive dashboard (Oct 2026). apps.shopify.com
- Customers enjoy feeling part of a VIP club; loyalty and referral simple to use (Mar 2026). apps.shopify.com
Complaints
- None found.
About Loyoly - Loyalty and Referral
- In their words:
- "Loyoly | #1 Post-Purchase Engagement Platform"
- Company:
- Founded Shopify app launched January 26, 2023 · Nantes, France (Aura Corp, 4 rue Voltaire) · Aura Corp
- Named customers:
- Aloe Paris, PXP (case studies), Ron Dorff, WAAM Cosmetics, Endro Cosmetiques, Pyrex Webshop FR (Shopify reviewers)
- Website:
- loyoly.io
Try ViralPayouts on test money
Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.
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ViralPayouts vs MarselloSources for Loyoly - Loyalty and Referral (5), checked 12 October 2026
Loyoly - Loyalty and Referral is a trademark of its owner. ViralPayouts is not affiliated with Loyoly - Loyalty and Referral. Prices and features change: check loyoly.io before you decide. Spot something out of date? Tell us and we will fix it.