Affiliate software for SaaSViralPayouts vs MYAP by Bormerco
ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With MYAP by Bormerco, paying affiliates for you is optional or extra and offers multi-tier commissions. It costs flat subscription.
Every figure for MYAP by Bormerco comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.
Why brands pick ViralPayouts over MYAP by Bormerco
Best fit: Smaller or newer brands that want two-level recruiting and payouts handled for them without a subscription or a sales process.
- $0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
- Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
- Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.
Side by side
| MYAP by Bormerco | ViralPayouts | |
|---|---|---|
| Price | flat subscription | $0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month. |
| Setup fee | Not published; pricing FAQ asks 'Are there setup fees?' and says setup fees are outlined on the quote call | None |
| Fee for paying affiliates | Not stated; site says 'No per-transaction fees to MYAP' | Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank |
| Pays your affiliates for you | Optionalvia MYAP / Bormerco (not named further) | Yes You fund by bank transfer; we pay every partner |
| Two-tier recruiting | Yes2 levels | Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups |
| Public program directory | No | Yes Partners browse and join with one account |
| Tracking | first-party cookies on your subdomain; cookie-less fallback; promo-code attribution (no click needed); first-click / last-click / multi-touch | First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook |
| Coupon tracking | Yes | Yes A code per partner, per program |
| Mobile app tracking | Partly | App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app. |
| API, webhooks, MCP | webhooks | REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks |
| Integrations | Shopify, WooCommerce, BigCommerce, Magento, Salesforce Commerce Cloud | Stripe Checkout, Shopify orders, any backend via the event API |
MYAP by Bormerco plans in full
- DIY: $under $100 (exact figure not published) a month. Full platform, private-labelled portal, email support, first-party cookie tracking; brand runs payouts itself with in-platform tooling
- Guided: $$500-$2,000 a month. Adds strategy calls, priority support, integration help, monthly affiliate payouts run for you, tax collection and 1099 filing
- Managed: $custom a month. Dedicated program manager, done-for-you recruiting, custom multi-run payout schedules
- Services add-on: Assistant / Manager / Director: $$1,500-$2,500 / $3,500-$6,000 / $8,000+ plus software a month. Agency-style program management on top of any software plan
Where ViralPayouts comes out ahead of MYAP by Bormerco
What MYAP by Bormerco offers
Mid-size to enterprise merchants (retail, hospitality, ticketing, lead-gen) who want a private-labelled, in-house affiliate program, often with a US agency team running it for them.
Affiliate software for SaaS
Why ViralPayouts is the better choice
- No monthly fee: a brand pays 10% falling to 3% of what it pays partners, versus a subscription that most MYAP clients put at $500-$2,000+/mo
- Affiliates are paid for every brand (via Whop), not only on Guided/Managed tiers
- Public directory of live programs so partners can find and join a brand
- Separate recruit link and override options (share of commission, share of sale, or fixed) built into every program
- Self-serve start with transparent published fees, no sales call needed
What MYAP by Bormerco users say
Paraphrased from public reviews. Follow each link to read the original.
About MYAP by Bormerco
- In their words:
- "MYAP. Your Own Private Affiliate Program" / "Own your affiliate channel. Not a slice of someone else's network."
- Company:
- Founded 1999 · US ("US-based support"; exact city not stated) · Bormerco, LLC (CEO & Co-Founder Todd Farmer)
- Named customers:
- B&H Photo Video, MGM Resorts / MGM Grand, TicketNetwork, Treasure Island, MyCorporation.com (10+ years)
- Website:
- myap.com
Try ViralPayouts on test money
Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.
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ViralPayouts vs PromoteKitSources for MYAP by Bormerco (9), checked 12 October 2026
MYAP by Bormerco is a trademark of its owner. ViralPayouts is not affiliated with MYAP by Bormerco. Prices and features change: check myap.com before you decide. Spot something out of date? Tell us and we will fix it.