Kool logoCreator and checkout platform

ViralPayouts vs Kool

ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With Kool, you pay your affiliates yourself and does not say it has two-tier recruiting. It costs $0 a month.

Every figure for Kool comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.

Why brands pick ViralPayouts over Kool

Best fit: Brands wanting two-tier recruiting and payouts handled with a clear fee.

  • $0 a month

    No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.

  • Payouts done for you

    One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.

  • Recruiters built in

    Customer links and recruit links on every program, with the override set your way and reversed on refunds.

Start a program free

Side by side

KoolViralPayouts
Price$0 a month$0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month.
Setup feeNot statedNone
Fee for paying affiliatesNot statedIncluded in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank
Pays your affiliates for youNoYes You fund by bank transfer; we pay every partner
Two-tier recruitingNot statedYes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups
Public program directoryNot statedYes Partners browse and join with one account
Trackingshort tracking links; auto-created discount codesFirst-party links with click IDs, signed server-to-server events, Stripe Checkout webhook
Coupon trackingYesYes A code per partner, per program
Mobile app trackingNot statedApp installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app.
API, webhooks, MCPNot statedREST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks
IntegrationsShopify, TiendanubeStripe Checkout, Shopify orders, any backend via the event API
Kool plans in full
  • Free (listing shows "Free"): $0 a month. No plan details published
Pricing source

Where ViralPayouts comes out ahead of Kool

What Kool offers

Latin American (Argentina) brands on Shopify or Tiendanube running creator affiliate campaigns.

Creator and checkout platform

Why ViralPayouts is the better choice

  • Published fee schedule
  • Two-tier recruiter override built into every program with a separate recruit link
  • Public directory of live programs and one partner account across programs
  • REST API + MCP; English product

About Kool

In their words:
"Multiplicá tu fuerza de ventas." (joinkool.co hero, Spanish: multiply your sales force)
Company:
Founded App launched August 26, 2026 · Buenos Aires (CABA), Argentina · Kool
Website:
joinkool.co

Try ViralPayouts on test money

Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.

Sources for Kool (2), checked 12 October 2026

Kool is a trademark of its owner. ViralPayouts is not affiliated with Kool. Prices and features change: check joinkool.co before you decide. Spot something out of date? Tell us and we will fix it.