WordPress affiliate pluginViralPayouts vs AFFI - Affiliate Marketing for WooCommerce (VillaTheme)
ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With AFFI - Affiliate Marketing for WooCommerce (VillaTheme), you pay your affiliates yourself and has two-tier recruiting on some plans only. It costs $0 a month.
Every figure for AFFI - Affiliate Marketing for WooCommerce (VillaTheme) comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.
Why brands pick ViralPayouts over AFFI - Affiliate Marketing for WooCommerce (VillaTheme)
Best fit: A brand wanting partners paid for it and a hosted directory.
- $0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
- Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
- Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.
Side by side
| AFFI - Affiliate Marketing for WooCommerce (VillaTheme) | ViralPayouts | |
|---|---|---|
| Price | $0 a month | $0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month. |
| Setup fee | Not stated | None |
| Fee for paying affiliates | Not stated | Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank |
| Pays your affiliates for you | No | Yes You fund by bank transfer; we pay every partner |
| Two-tier recruiting | Higher plansPro | Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups |
| Public program directory | Not stated | Yes Partners browse and join with one account |
| Tracking | Referral links by username/ID with custom prefix; Share buttons on product pages | First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook |
| Coupon tracking | Not stated | Yes A code per partner, per program |
| Mobile app tracking | Not stated | App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app. |
| API, webhooks, MCP | Not stated | REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks |
| Integrations | Not stated | Stripe Checkout, Shopify orders, any backend via the event API |
AFFI - Affiliate Marketing for WooCommerce (VillaTheme) plans in full
- Free (WordPress.org): $0 a month. Core affiliate features
- Pro: price not published. $39-$69 per licence for 1 website, licence terms of 6 or 12 months; also sold on Envato ($69)
Where ViralPayouts comes out ahead of AFFI - Affiliate Marketing for WooCommerce (VillaTheme)
What AFFI - Affiliate Marketing for WooCommerce (VillaTheme) offers
WooCommerce store owners wanting a self-hosted affiliate program with ranks, payout requests and (Pro) multi-level sub-affiliates.
WordPress affiliate plugin
Why ViralPayouts is the better choice
- ViralPayouts pays the partners for the brand (via Whop) with no separate payout processing fee
- Public directory of live programs with one partner account across programs
- Signed server-to-server event API, Stripe Checkout webhook, REST API and MCP server
- Hosted; no plugin maintenance
About AFFI - Affiliate Marketing for WooCommerce (VillaTheme)
- In their words:
- "AFFI – Affiliate Marketing for WooCommerce"
- Company:
- VillaTheme
- Website:
- villatheme.com
Try ViralPayouts on test money
Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.
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Sources for AFFI - Affiliate Marketing for WooCommerce (VillaTheme) (2), checked 12 October 2026
AFFI - Affiliate Marketing for WooCommerce (VillaTheme) is a trademark of its owner. ViralPayouts is not affiliated with AFFI - Affiliate Marketing for WooCommerce (VillaTheme). Prices and features change: check villatheme.com before you decide. Spot something out of date? Tell us and we will fix it.